Expanding Your Amazon Business into Independent Retailers | Steven Selikoff | Ep. 174



The complete guide of product development and design! What is the analysis? Product Development Academy serial entrepreneur and consultant Steven Selikoff is back to share with us the complete guide of product development and design from market analysis to product launch! Join the Beard Nation at https://www.facebook.com/groups/lunchwithnorm .

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Timestamps

0:00 Intro/Housekeeping
5:00 Welcome Steven Selikoff
8:33 Independent Retailers Revenue
12:03 Trade Show for Independent Retailers
16:10 Legit Independent Retailers
20:05 Trade Show Follow-up Strategies
24:35 The Advantage of Being an Independent Retailers
31:50 Insurance Compliance for Independent Retailers
37:52 The Difference Between Amazon Sellers and Independent Retailers
56:50 Financing for Large Retail Orders
1:00:04 Finding a Product Designer

More about Steven…
Steven Selikoff sells his own products across all retail channels, both online and in-store. Steven runs a program, Product Development Academy, where he teach others to do the same, plus he’s written 2 books including, The COMPLETE GUIDE to Product Design, Development, Manufacturing and Sales & Expanding Your Amazon Business into Independent Retailers . (available on Amazon)

Steven started selling to retailers in 2001. He has been selling on Amazon since 2005. At the same time, working at Microsoft, including being Business Manager for Microsoft Worldwide Retail Sales & Marketing. His products have been sold online and in stores and have been featured on TV and magazines around the world including Good Morning America, The Today Show, Fox Business News, Forbes, Paris Vogue, and given away in the gift bags at the Oscars.

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About Lunch with Norm
Lunch With Norm is your resource for everything from amazon, to e-commerce, to digital marketing, to social media, all in the form of a Livestream podcast. Our aim is to arm the small business owner with the latest tools and advice from the experts that are making waves in the online space. Tune in to our Facebook page each week to have your questions answered live and on air. We want our listeners to walk away from each episode with actionable advice, you won’t get rich quick, but you will be able to take what you learn from this show and immediately apply it to your own business. Learn. Take action. Maximize your Business.

Who is the Beard Guy?
Norman Farrar is a serial entrepreneur who provides online marketing and managed eCommerce solutions for brands. He has worked with Fortune 500 companies such as Coca-Cola, Mercedes-Benz and 20th Century Fox. Since the early 1990s, Norman has focused on helping entrepreneurs optimize their operations and unlock their business’s potential.

When Norm isn’t traveling the world speaking at some of the largest e-commerce events or mentoring amazon sellers, he focuses his time on his four businesses. As if he wasn’t busy enough, Norm also hosts a weekly Live Show on Facebook and YouTube where he shares his thoughts on Amazon and E-Commerce with other Industry experts.

Norm’s new podcast I Know This Guy…. is now available for listeners. Norm hosts an interview podcast with compelling people from all walks of life, everyone has a story that the world needs to hear.

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